Lulu Hypermarket launches Thai Halal Products In-store Promotion

Lulu Hypermarket has launched ‘Thai Halal Products In-store Promotion in Qatar’ offering about 1,000 authentic and halal products in large quantities from Thailand on discount prices. 

Ambassador of Thailand to Qatar, H E Nathapol Khantahiran, together with Director of Lulu Group International, Dr. Mohamed Althaf inaugurated the promotion in a ceremony held at Lulu Hypermarket, Al Gharrafa Branch with the presence of all ASEAN Ambassadors in Doha and other eminent dignitaries from various sectors.

The event was jointly organised by the Royal Thai Embassy in Doha, the Office of Commercial Affairs in Tehran under the Ministry of Commerce of Thailand and Lulu Hypermarket. The promotion will run in all Lulu Hypermarket outlets, especially at D-Ring Road, Al Messila, Al Gharafa, and Al Khor Mall branches until September 20, 2021.

The Promotion is aimed to feature a wide range of Thai products and promote trade between Thailand and Qatar through food, culture, and tourism.  As part of the Promotion, LuLu launched a weeklong in-store promotion and online offers on over 700 products from Thailand in all lulu stores across Qatar.

The Ambassador of Thailand said: “As one of the world’s top food exporters and leading Halal food producers, we are very pleased to introduce the finesse of Thai halal products in Qatar. Thai food products are best known for being healthy and nutritious yet offering uniquely flavourful taste and finest quality.”

As such, he said, Thailand has positioned itself as the ‘Kitchen of the World’ and has been offering a wide variety of Halal products including fresh fruits and vegetables, beverages, snacks and healthy food.

“Today, we are very pleased and honoured that Lulu hosts this Thai Halal product promotion which opens greater access for consumers to purchase Thai products more conveniently. We would like to thank Lulu for being our most trusted and long-time trade partner and for its active role in promoting Thailand and Thai products in Qatar.”

With the help of Lulu, he said, customers can shop for Thai ingredients and other products readily available in the supermarket to easily create their own dishes with the authentic and amazing taste of Thai cuisine. 

“We also hope to expand trade cooperation with Qatar both in terms of volume and value to increase more imports from Thailand. With the above information and growing popularity of Thai products, I could say that Lulu has played an important part in Thailand and Qatar’s relations, not only in trade but also in bringing Thai products and brands to Qatar as well.”

Director of Lulu Group International Dr. Mohamed Althaf said the Lulu Hypermarket has been holding Thai Food Promotion over 18 years. He said that Lulu contributed greatly in making Thai foods, fruits and vegetable popular in Qatar in collaboration with Thai Trade Commission which is promoting Thai products in the country.

“We have our own offices in Thailand. The country is known as kitchen of the world. It is famous in producing very high-quality food products and food innovation,” said Dr. Althaf.

He said that the Promotion is focusing on Halal linkage of Thai foods. “Halal Standards Institute of Thailand (HSIT), running under Ministry of Foreign Affairs of Thailand is testing products for Halal certification, traceability testing. Thailand has very strong certification system for Halal and other safety standard.”

He said over 1,000 food products are being showcased at the Promotion. “Many non-food items are also being exhibited. Thailand is one of the largest food exporters in Asia. Thai products received great demand in Qatar and other part of the world,” said Dr. Althaf.

Lulu Group has been organising the Promotion of Thai food since last two decades, and over the years it gained a wide popularity among all communities across the region, and with the result, the volume of imports has increased considerably.

As seen on Peninsula Qatar  Image Credits Peninsula Qatar