Qatar Airways has said limited-edition pink amenity kits are being offered to its passengers throughout the month of October to mark the airline’s continuing support for Breast Cancer Awareness Month.
Passengers travelling on ultra-long-haul or long-haul flights in First Class and Business Class will receive a luxurious BRIC’S amenity bag created exclusively for Qatar Airways by the Italian luggage brand, in a carefully chosen shade of pink called ‘Rose Pompadour’, the airline has said in a statement.
This year’s amenity kits have been lined with a bespoke fabric featuring the famous pink ribbon, now synonymous with breast cancer awareness.
Each bag contains exclusive products from Italy’s Castello Monte Vibiano Vecchio, the environment-friendly olive oil company. The skincare range includes lip balm, hydrating facial mist and anti-ageing moisturiser in Business Class, with added Night Recovery Cream for First Class kits. Pink socks, eyeshades and ear plugs complete the range, with the addition of a BRIC’S signature luggage tag for First Class.
Passengers travelling on all ultra-long-haul flights and long-haul night flights in Economy Class will also, for the first time this year, receive a special edition ‘pink ribbon’
amenity bag.
Qatar Airways senior vice-president (Marketing and Corporate Communications) Salam al-Shawa said, “Qatar Airways is very proud to support Breast Cancer Awareness Month once again this year by providing these specially designed, limited-edition amenity kits during the month of October. These unique kits, designed for male and female passengers alike, demonstrate our ongoing commitment to raising awareness of breast cancer, and show our support for those affected by it.
“As an airline, we are inspired by the tremendous effort that has gone into fighting this disease, and are especially pleased to be able to offer these kits to our Economy Class passengers travelling on all ultra-long-haul and long-haul night flights, ensuring that the message reaches as many people as possible.”
The pink shade of ‘Rose Pompadour’ used for the amenity kits was created in France in 1757 at the famous Sèvres porcelain facility. The shade, prized for its vivacity and beauty, was one of five colours produced by Sèvres, which helped define magnificence and luxury in 18th-
century France.
Qatar Airways has a modern fleet of more than 200 aircraft flying to business and leisure destinations across six continents. The airline recently revealed a host of upcoming new global destinations, including Gothenburg, Sweden; Da Nang, Vietnam; and Mombasa, Kenya.